Beate Gruss, Berlin

We are not trendy, we`ve got style

ABOUT YOU

You`re not a teenanger anymore - you`ve been there and now you`re past it.

You wouldn`t trade places with your daugther or trade clothes with her, either. That`s not your style.

NOT YOUR DAUGHTER`S JEANS celebrates the beauty of women who know they are. They don`t need to impress anyone but themselves.

Slip on a pair of "NOT YOUR DAUGHTER'S JEANS" and discover that comfort and style are not mutually exclusive.

Here`s to our LIFE TUCK technology that will make you look a FULL SIZE SMALLER. Here`s to defying gravity with denim. Here`s to jeans that will never let you down. Here`s to NYDJ.

Don`t miss to see our finest luxurious italian cashmere updated in new colours to match.